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Friday, May 13, 2011 - 12:38 PM - Tampa Indie Film Log for Filmmaker C. A. Passinault
Reverence Film Festival Development Proceeds
This year and most of next
year, a series of private, invitation-only underground film festivals
by Tampa Bay Film will proceed, and they will have all of the effectiveness
and influences as a larger film festival event. One of those underground
film festivals, the Halloween Drive-In, will be done this fall, afer two
aborted attempts in as many years. Reasons aside, we are in great shape
to actually doing the Halloween Drive-In this year, and this film-festival-in-car,
which is a little more than that now for reasons which cannot be revealed
(I will say that it required certain capabilities in order to make it
more cost-effective by being able to also do a tie-in project, and this
is why the previous two attempts were aborted; the second attempt, I went
out and bought all of the supplied, and some people cancelled at the last
minute. With an underground film festival limited to four people, myself
included, just one person cancelling is a 25% drop in attendance; tiny
film festivals can be more difficult to pull off than large film festivals,
as attendance is more of an issue than overall logistics), will be one
of the most unique film festival projects ever done. After the initial
Halloween Drive-In, I plan on changing the format and expanding it, and
make it one of our largest underground film festivals.
Of course, this isn’t what this post is about. This post is about
our first “real” film festival event, which I would call a
conventional film festival, but that would only be true in respects to
it being a public film festival event. All of the smaller underground
film festivals swarming around aside, the large film festival event properties
are where it’s at for most people, especially the general public,
as they can attend those. Starting with Reverence, Tampa Bay Film, Eventi
Stage, and Frontier Pop have the largest and most comprehensive network
of film festival event properties in the Tampa Bay area. They will also
be the most effective, as all of the film festivals not only tie in with
each other, but they also tie in with the assorted series of underground
film festivals and Tampa Bay Film indie film industry events like the
Tampa Film Conference (TFC); all of the film festivals and indie film
events interlink and cross-promote each other.
Of course, it is going to take at least a year and a half to deploy all
of these properties and get them running on a recurring schedule. A year
and a half is also a significant number because that’s how far ahead
that the debut of the Reverence Film Festival is; from this moment, I
have the next three years pretty much planned out, and although that schedule
is officially tentative, I expect that, at the end of that three year
period, that Tampa Bay Film will own the most advanced, effective network
of film festivals and indie film support events that the Tampa Bay area
has ever seen.
The bottom line is that, if Tampa indie film is going to actually get
“on the map”, and if our independent film scene has any chance
at all in becoming a worldwide innovator and leader in independent film,
we are going to need all of this support infrastructure. Speaking for
myself, and entertainment industry professional who has invested two decades
of work into independent film, and who plans on independent film on being
a major part of my career in the future, I’m going to need all of
this. It isn’t enough to just go out and make great independent
films. You have to know where you are going with it, and invest in what
you need to make it happen. I also happen to care about filmmakers and
Tampa independent film as a whole, and I don’t have any problem
sharing those resources with other filmmakers and helping those filmmakers
out.
With the Reverence film Festival, however, we are looking at something
really special for a number of reasons. First, it is my first major film
festival events, and it is the first in what will become a network of
film festivals and events. Second, the Reverence Film Festival is only
a conventional film festival in the broadest of definitions. This film
festival is not your typical film festival, and it is a very unique, special
hybrid film festival which will be integrated with interactive theme event
technology specifically developed for my event production company beginning
back in the early 1990's (and proven for the first time in a theme event
on January 31, 1998). The Reverence Film Festival will be much more than
just a film festival, and it will be the first Theme Film Festival ever
done, at least in Florida. Of course, the reasons that I brought up the
Halloween Drive-In underground film festival are because I wanted to let
all of you know that there would be underground film festivals before
and after Reverence, and because both the Halloween Drive-In and Reverence
focus on Halloween, horror films, and similar genres.
Out of all of my film festival event properties, I expect Reverence to
be one of the most fun to run, as well as one of the most entertaining
for the participants (notice that I did not call them “guests”.
My other film festivals in the network, although they will all be polished
and extremely effective for their target markets, as well as worthwhile,
are more indie film-centric, and more business. The Tampa Film Showcase
monthly film festival and professional networking event series, the Frontier
Film Festival, and the Tampa Film Conference are more focused on the business
and market aspects of independent film. Reverence is meant to be more
fun and entertaining is more ways than just independent film, although
ALL of my events will share features such as keynote presentations and
the most sophisticated security out of any Florida event. Yes, even Reverence
will have a keynote presentation, and one of the purposes of that keynote
will be to promote the debut of the Tampa Film Showcase, which at that
time will begin a few months after the first Reverence Film Festival.
The Tampa Film Showcase will even be heavily promoted and advertised in
the Reverence film Festival playbill program (all of my film festivals
will have printed playbill programs, too, which the sponsors will love.
Playbills are but one of a many standard features in all of my film festivals
and events).
The Reverence Film Festival is what Saints and Sinners should have been.
It will easily exceed what the Halloween Horror Picture Show did, as well
as fill the void that it left, and will even be better than the Horror
and Hotties and The Ladies Of The Night film festivals (no offense to
Danford, Lalino, and others; you all know that I respect and recognize
what you’ve ll done, and that I support you, but event planning
is something that I do, and it is something that I’ve been good
at, for decades. If Reverence was never meant to be better, and if I had
no hope of pulling it off, it wouldn’t be worth doing, now, would
it? One of the reasons that it is taking me a while to do any of these
film festivals is that I don’t take short cuts, and I want to do
things right.)
The Reverence Film Festival is important because it will help set up some
standard features in the other film festivals and events, and because
it is the start of a series of film festival events and indie film support
events by Tampa Bay Film. After Reverence, the Tampa Film Showcase will
debut in eastern Hillsborough County, and there will be a Tampa Film Showcase
film festival event every month thereafter, even on months where my other
film festivals are running (without conflicts in schedule, however, as
many of the same teams will be involved with different film festivals,
and I certainly don’t want to be competing against myself). The
Tampa Film Showcase will be the backbone of our network of film festivals
and indie film events (and it will have at least one other purpose which
is currently classified, and which I cannot reveal right now). The Tampa
Film Showcase will put larger film festivals, such as the Gasparilla International
film Festival, to shame, and make them look bloated, slow, pretentious,
and ineffective in comparison. After that first year of 12 Tampa film
Showcase events, and after the second Reverence Film Festival that fall
(and the third Halloween Drive-In underground film festival, perhaps),
will see the premier of our flagship film festival, a monster annual film
festival called the Frontier Film Festival, which the Tampa Film Showcase
leads into every year. Although smaller film festivals such as the Tampa
Film Showcase will easily be able to defeat larger annual film festivals
such as Gasparilla, it will be the Frontier Film Festival which will actually
go head to head with the largest film festivals; well, what’s left
of them, at least. The Frontier Film Festival will set the standard for
what a large annual film festival should be in any market, and it should
be noted that the Frontier Film Festival is designed to be that standard
as a stand-alone film festival, and that the support of my other film
festival and indie film event properties are more of a bonus than anything
else.
A few months afer the debut of the Frontier Film Festival, the Tampa Film
Conference will debut. At that time, not only will all of the indie film
support infrastructure be in place, but an ongoing series of film festivals
and events will continue. Besides the Tampa Film Showcase monthly film
festival and professional networking event series, the Frontier Film Festival,
the Reverence Film Festival, and the Tampa Film Conference, there will
be an irregular series of underground film festivals, customized film
festivals, and indie film premiers, and although every component of the
much larger machine will be stand-alone components able to function without
the others, they will ALL be interconnected, and will ALL cross-promote
and support each other.
Did I mention how the Tampa Bay Film Online Film Festival fits in with
all of this? I didn’t? Did I mention how Tampa Bay Film fits in
with all of this? That, too? Did I mention how the upcoming Tampa Bay
indie film community fits is with all of this? No, I didn’t. Many
of those details are classified, and although a few will be revealed on
a need to know basis, they will continue to be classified. You can’t
be a leader and set standards if we allow aspiring competitors to rip
us off and steal ideas. Our loss is the loss of Tampa indie film, and
we have a vested interest in protecting the future of Tampa indie film.
We intend to steamroll the competition in every way, and in an overwhelming
fashion, and it would be more difficult to do that it we gave away the
store.
Going back to the Reverence Film Festival, it will be the first to set
up standard features which will be adopted with all of our underground,
film festival, event. All of our events will be highly documented and
covered in our publications. Our events will be documented much more than
any other events in Florida, too, although these efforts will largely
be invisible to those in attendance. Our security will also be second
to none, with a level of security never seen in any Florida (or national)
event. These efforts will also be mostly invisible to the average person
in attendance. These measures are for professional accountability, as
well as to preserve the enjoyment of our events for the participants.
Although we do not expect to have any trouble or disruptions, we are prepared
for it, and it is our intentions to have productive and safe as allowed
under both legal and ethical guidelines. When dealing with some people
in the Tampa indie film scene, you never know, and you have to be prepared
to address their professional shortcomings if any incidents happen. Those
who break the law will face severe legal and civil action, and they will
discover that we will possess an overwhelming amount of evidence to use
in any action which we may have to take.
At any rate, although the Reverence Film Festival is about a year and
a half away, work on both the Reverence Film Festival and the Tampa Film
Showcase is ramping up now. I have a lot of work to do, and as I build
my team, they will, too. Regarding the Reverence Film Festival, I have
to buy at least six computers for that film festival alone. Why all of
the hardware? You’ll just have to wait and find out.
This will all be worth the wait.
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