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Why? Why Bother At All? - An Ultra-Secret Indie Film Format In The Works

Thursday, April 29, 2010 - 8:00 AM - Tampa Indie Film Log for Filmmaker C. A. Passinault

Film Festivals And Events Will Not Be Free Of Charge

It was decided in the last week that the film festivals (with the exception of the private, invation-only underground film festivals) and the indie film events by Eventi Stage and Tampa Bay Film will not be free of charge. This, of course, includes the Tampa Film Showcase monthly film festival and professional networking event series (TFS), the Reverence Film Festival (RFF), the annual film festival (01/03/11 - The Frontier Film Festival), and the Tampa Film Conference (TFC).
With the decline of free events, such as film festivals, as well as the limited effectiveness of free events, there is, essentially, no competition. There would be no point in offering free film festivals and events, especially since doing so would dig us a hole where it would be tougher to start charging admission, which was always the plan with the Tampa Film Showcase (Eventually, we would have started to charge admission). There are rumors that The Tampa Film Review experienced this perception rut, and couldn’t climb out of it, when an attempt to obtain donations was made; It’s been reported that it didn’t work.
Of course, with all of these film festivals and events being produced under Eventi Stage, which will be a non profit stage production and special events organization, the money will go to a good cause, as well as cover operating overhead. To be effective, and to achieve our objectives, there will be substantial overhead, too. The Tampa Film Showcase, for example, will have a monthly budget of a good amount of money.
So, what about submitting to the film festivals? There will be a submission charge, too, although, because our film festivals will give priority to Tampa indie films, submission fees for indie films made in the Tampa Bay market may, possibly, be waived.
So, how much would the costs be? Not as much as the “tickets” for the large Tampa film festivals, although please note that these figures are NOT final, and may change without warning. Tickets, which would cover the entire event or film festival, and not be charged per individual screening (I think that the Gasparilla International Film Festival farming out venues to established cinemas and charging $10.00 per screening is B.S., and not cost-effective for someone who wants to watch all of the films at the film festival. Do the math, and you’ll see that it isn’t worth it), would not be over $10.00. Submission fees for the film festivals would be around $25.00. Obviously, these scenarios would be a much better deal than what is currently available (and I am going to be talking with Daniel Brienza, who offers a superb filmmaking workshop with his weekend film crew, about marketing cost-effective filmmaking workshops through my film festivals; keep in mind that I have no interest in the film workshop or film schools, either, and I will be offering free alternatives in my keynote presentations. It’s just that Dan’s workshops are, in my opinion, the best in the Tampa Bay market. There was a time when I had questions about those workshops, too, and I’m now comfortable recommending them, especially in light of some of the other things that are going on).
Again, these are just numbers that I am considering. Nothing is final, yet, but just be aware that I will not be doing any free film festivals or indie film events. There will be tickets, and those tickets will cost.
So, for those of you hoping that the Tampa Film Showcase will the next Tampa Film Review can stop holding their breath. It won’t be, although I can say that the only thing that The Tampa Film Review had which the Tampa Film Showcase won’t have was free admission. You really do get what you pay for, and the days of free film festivals, as far as I am concerned, are over.
I’m going to be doing serious film festivals and indie film events. These events are going to be effective. I’ve invested a lot into all of these events. I want all of these events to be cost-effective, and the best value in the Tampa indie film market. For what they will offer, as far as benefits for filmmakers and indie film, they will all be worth the price of admission, and will be a great deal, regardless.
To me, it’s about fairness, balance, cost-effectiveness, and, yes, being effective.

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UPDATED 01/03/11


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